Today’s screenshot from my ever growing blog. I love it. Powerful!
I woke up today and as I was going through my morning routine and about to enjoy my Orange Flavoured Berocca; whilst sitting at my desk writing my blog for the day.
I really look forward to writing my own blog as I get to not only talk to wonderful people like you, but I reflect on my own growth on many levels.
“Blogging” (or perhaps as it once was known as “Web Logging” on its early inception) has been this incredible part of what I have done for years to very successfully promote myself and what I do.
There are countless customers I never would have had it if wasn’t for blogging in that I remember my first came 2 weeks out of heavy blogging.
Blogging is whereby you basically put our regular articles, videos or say both that log your adventures in one form of another. From my point of view after hundreds of successful blog posts, I have learned that the type of blog that will bring you lots of high value clients will most likely include:
- Your experiences, learning’s and thinking relevant to the audience.
- These experiences link into what you are selling / producing in your business.
- It’s an intelligent, addictive and entertaining read.
- It leaves the reader with key ideas that helps them and of course makes them like you more.
- It is either on your business website or at least links back to somewhere in which people can contact / hire you / buy your services.
Some of my earlier blogs did actually come across as a bit negative and even oddball; with some being highly acclaimed and going viral (some being read thousands in just under a month). I took the feedback as to the great blogs and lots of the style you are reading in this blog includes all that.
My thinking and lessons from this? If you are planning your blog, on the edges, about to jump it – my advice is get started and just do it. You may just start with once a week (which is what I recommend) or you may even get straight into daily.
You can blog straight into your website (if it’s setup), your wordpress.com blog or even LinkedIn – heaps of ways of doing it.
It’s a top strategy that I love. Enjoy friends, here to help and happy blogging!
Edward Zia – Marketing Mentor who loves your work 🙂
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