Lecturing is so yesterday! People want their questions answered and to short cut their success! (Image Credit to PanJoyCZ)
When I started my business and ran Networking Events, Workshop and Spoke at events, I was lecturing in powerhouse style.
It was all about my message to the audience, having beautiful PowerPoints, getting my voice right, pitching and the like.
Subconsciously and consciously, my style has changed over the years especially over the past 18 months. People tell me all the time now that they are tired of being lectured!
I get that, everything is someone lecturing someone onto how to think. What I have found through running hundreds of events now is that people don’t want to be lectured anymore, they want:
– To talk to you, have a real conversation, make friends and get their questions answered!
If you think about it, lecturing doesn’t deliver any of that. It gives information, but you can get that for free from YouTube.
What people are hungry for is the short cuts to success and wanting their own personal questions answered.
My advice and thinking? Give people that. Don’t just talk to the market. Talk with people, answer their questions and help them become strong and powerful with what you do.
I have seen this massive change lately in my own Seminars and Workshops. As I have dumped the lecturing and gone onto two-way discussion, it’s transformed everything, and people love it. Hence, I love it.
Two-way is everything my friends! Do it and WIN BIG.
Love your work, thank you for the read and smash that like and share friends!
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